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17603 - Profitable Niche Magazine with Recurring Revenue

This company is an award-winning and easily relocatable publisher of an international trade magazine with approximately 25% profit margins. The company has a long history of producing high quality content that allows for high levels of recurring revenue, profits, and growth opportunities. The magazine revolves around the residential, commercial and light industrial markets, and is distributed to over 18,000 businesses and locations each month. The primary revenue driver is advertising revenue, which is sold annually for the print magazine. Additional revenue is sourced from selling advertisements online through its website, and also through its email subscriber list, which includes over 17,000 subscribers. The business offers digital and physical magazine prints; all printing for the magazine’s physical copies is outsourced to a trade printer for minimal costs. All of the company’s staff operates remotely and either independently, or on a contract basis. The majority of revenues come from the residential markets. This includes dealers, distributors, suppliers of drinking water treatment products and services, as well as plumbers, well drillers, water testing, small systems suppliers, municipalities and government agencies. They have a proven track record, staying ahead of market trends, new technologies, and changing trends in the water purification industry, while also tapping into new advertising revenue generation models. In 2018, the company’s total revenue was $762,108, with Seller’s Discretionary Earnings of $228,188. They have had stable revenues averaging around $771,000 and there are significant growth opportunities represented in international markets, of which are captured with minimal capital infusion.
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Listed By: Paula Kruger
Background information
Seller Number:
17603
Year established:
1959
Reason selling:
Pursuing other business interests.
Finance
Sales:
$762,108
Profits:
$228,188
Profit type:
Discretionary Earnings
Operations
Employees:
3 nonunion.
Equipment:
$40,000.
Inventory:
N/A
Premises
Facility:
Leased.
Square footage:
1,750+/-
Location:
Southern Arizona. Can be relocated.
Opportunities
Market:
Trade show participation & Print Media to existing Subscriber Base.
Price and terms
Price:
$795,000
Financing:
Financing negotiable for the right buyer.
Owner Transition:
12 months.